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Articles/Tips

Sep

Average time viewing a Video email

Published on Tuesday, September 29th, 2009 by Jesse | No Comments »

Kiley wrote – “My plan is to make a video email follow-up campaign and include clips from our TV spots. Does anyone have a handle on the average time viewers will watch a video email?” 
Great question Kiley.
TV spots learn toward entertainment and well produced, can hold a viewers attention for several minutes, while a personalized [...]

Sep

Why Use Video and Audio Email

Published on Tuesday, September 15th, 2009 by Jesse | No Comments »

Great question and thought I’d pass it along.
Yesterday, I was asked why should a person start sending personalized Video and Audio email to their customers and prospects. In addition, did I think video was an effective way to communicate.

Nielsen Online research found that 119 billion unique viewers watched 7 trillion total video streams during the [...]